Clothing store in Dubai uses a real-life mannequin
In your opinion, is this a fail or an intelligent way of getting people into the store?
The United Arab Emirates is known for its forward-thinking ideas in almost all types of industries.
In particular, Dubai is known for its beautiful architectural designs, exclusive restaurants and nightlife, and sense of fashion. This city is a mogul that never fails to impress tourists worldwide.
This time they have wowed many people with an unusual marketing strategy.
A video shared on Instagram shows a model standing on the mannequin podiums of a clothing store called Manto Bride at the Dubai Festival City Mall.
The model is modelling a dress in heels as she stands beside the mannequins, and you could say she is the star of the mannequin show. Many people were impressed by the idea and called the marketing strategy brilliant.
Check out the video below, courtesy of Instagram.
Read more: The secret sauce to viral campaigns
Check out some of the comments below.
- "Next level marketing 😂 nice one"
- "Someone has a lot of money for marketing"
- "Bravo i do love such Marketing"
What do you think about it?
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