Supermarket staff tell mum to stop breastfeeding as it is inappropriate?!
Uhm, you coming over to a mother feeding her child is "inappropriate"!
Breastfeeding is a natural part of mothering your child, but it has long been and still is a touchy subject for many.
Somehow, people associate this with being 'inappropriate', only because they cannot see past a woman's anatomy.
By association, breasts are considered to be a part of a woman's body that shows off their voluptuousness. So associating that with nourishment for a child seems to be unreasonable for some.
Read more: WATCH: Goose on the loose as breastfeeding mom fights off an eagle to save her pet goose!
This mother was left in tears when she was told by a staff member at a supermarket to stop breastfeeding her child as it was 'inappropriate'.
"Beth Coles, 25, took her baby Rosie for a feed when she became agitated in Sainsbury's in Kidderminster. She said she "just burst out crying" when an employee knocked on her car window and told her she was being "inappropriate"." (BBC)
After driving home from seeing her in-laws, Beth noticed that her four-week-old was getting fussy.
So she decided to take her to their vehicle and feed her. Now this is what leaves us shook - Beth was not even inside the store, she made a concerted effort to move to the privacy of her car and still was being shamed for feeding her baby.
According to BBC: "She said she was covered in a blanket when she saw a female employee "making a bee line" for the car before knocking on the window. "I opened it, thinking maybe I've dropped something, and she says 'can you not do that please, I think it's inappropriate'. I had no response, I just burst out crying."
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What's even worse is that it was a female who shamed her...
Now, if you didn't already know, breastfeeding your baby isn't something that all mothers can do.
Breastfeeding is very much a mental act as much as it is physical. Producing milk for your baby can leave both baby and mom feeling great, but it can also be stressful and cause post-partum depression.
This experience has left Beth feeling conscious about breastfeeding and reluctant to leave home. The store is said to have made an apology to Beth, which she accepted and said that they do welcome breastfeeding mothers.
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