People claim Jessica Alba's Honest Company sunscreen doesn't work
Updated | By tanstan fourie
The mom of two, Jessica Alba, started her own enterprise called The Honest Company that started back in 2012; an eco-friendly brand.
Alba is the co-found of the company that sells all-natural family products.
The company is trying to put out flames from angry customers who claim the SPF 30+ sunscreen doesn’t work!
Consumers are claiming that the natural sunscreen is anything but effective, and have taken to social media to upload photos of their red, sunburned bodies. As of Monday, 60 per cent of the product's reviews on Amazon were for one star.
Don't buy @Honest sunscreen unless u want to look like this. Second time I've tried this stuff and got fried pic.twitter.com/pEhO5GYIkQ
— Lindsy (@LindsyMarshall) July 26, 2015
My best friend used @jessicaalba #honest #sunscreen - after about 40 minutes in the sun she looks like this #SunBurn pic.twitter.com/Nwszxr9uRZ
— THE MAN ® (@DJ_DTM) August 2, 2015
Despite the product's recent negative reviews, the company released a statement that it values customer feedback and stood by the product:
Our Sunscreen Lotion was tested, by an independent 3rd party, against the protocols prescribed by the U.S. Food & Drug Administration's (FDA) monograph for over-the-counter sunscreen products. The results showed that our product is effective and safe for use as an 80 minute water-resistant (FDA's highest rating), SPF 30 sunscreen lotion in accordance with FDA regulations when used as directed (Shake Well. Apply liberally and evenly 15 minutes before sun exposure. Reapply after 80 minutes of swimming or sweating, immediately after towel drying and at least every 2 hours).
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