Madonna is Kim Kardashian's hair inspiration
Kim Kardashian West's new hair colour was inspired by Madonna.
The Keeping Up With The Kardashians star has revealed she had been wanting to get her hair dyed platinum blonde for "a long time" after being inspired by the Living for Love hitmaker.
She told PEOPLE magazine: "I've always had this image of Madonna with platinum hair in my references folder on my computer and I've been waiting a long time to try the look.
"I thought what better time than right now for Paris Fashion Week. It was a really last minute decision."
The 34-year-old television personality debuted her new blonde locks whilst attending the Balmain fashion show in the French capital alongside her husband Kanye West.
Meanwhile, one of her hairstylist's Chris McMillan says he believes Kim's locks are "part of her identity".
He said previously: "Kim's long, gorgeous hair is part of her identity.
"Kim's natural texture is so thick and wavy. Instead of fighting it, I like to go with it, keeping everything soft, easy and understated."
The celebrity stylist even worked on her hair for her wedding to Kanye.
He added: "A wedding is not the time to do anything trendy. I teased her crown, parted her hair down the middle, and pulled two small sections straight back. This style has sort of become her go-to look since the wedding."