Getting the word out: Where to start in marketing a business
Explore the fundamentals of business marketing in the latest The Hustle with Justin Harrison podcast which tackles the issue of where to start in marketing a business.
Every business's main function is to market. You've got to be a marketing business first and have the product second.
Knowing where to advertise and how to market your business to attract new customers is often the biggest challenge faced by business owners.
In the latest episode of The Hustle with Justin Harrison, Justin drops some pearls of wisdom when it comes to marketing and advertising a business.
If you want to grow your business and reach new customers, then you have to listen to this episode of the podcast.
If you're going to start a business successfully, the first thing you need to do is be debt-free.
Meanwhile, starting a side hustle with big dreams of it becoming your main hustle can be overwhelming. Knowing where to start and where to invest your time and money are the two biggest challenges faced by most people starting out. In last week's episode, Justin tackled starting a side hustle with a logical approach to managing finances and growth.
“The best opportunity you can give yourself to succeed is to make sure that you don't overburden yourself with overheads before the business even gets started,” advises Justin.
Listen to the podcast below.
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Meanwhile, knowing when to take on staff and expand your business can be overwhelming. The additional responsibility can cause serious anxiety for the average entrepreneur. Last time, Justin broke down the thought process of when to hire staff as well as provided an alternative view on growing and expanding a business as a solo entrepreneur.
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Previously on The Hustle, Justin looked at how to determine if your marriage is the right fit for a business partnership and how to successfully work and network together as a couple. Listen now below, or download it for later.
The Hustle with Justin Harrison won 'Best Finance Podcast' in the 2023 APVA Awards and was a finalist in the 2023 DSTv Content Creator Awards for 'Podcast of the Year.'
If you would like to be part of the podcast and have your questions answered and featured in the podcast, send a voice note via WhatsApp to 081 750 2349 or send an email to [email protected].
More about Justin Harrison:
Justin Harrison is the author of eight personal finance books; he’s a serial entrepreneur, investor, wealth creator, popular TikToker and one of South Africa's thought leaders in the financial technology space. During his career, Justin’s been involved in launching over 100 businesses. He is a passionate South African who loves living in KwaZulu-Natal. Justin is a father of three and an avid sportsman who believes deeply that South Africa is one of the best countries in the world.
Listen to more from The Hustle via the channel below:
Main image courtesy of East Coast Radio Podcasts.